Marketing
Lead Generation
- Marketing
- Karachi, Sindh, PK
- On-site
- Full time
- Mid level
1+ year experience
Lead Generation Specialist
Company: Impleko LLC
Location: Karachi, Pakistan (On-site / Hybrid)
Shift: Aligned with US business hours
Employment Type: Full-time
About Us
Impleko is an AI automation agency that builds AI voice agents, SMS automation, CRM integrations, and custom software for service businesses across the United States. Through our product brand, InstantReply.ai, we help businesses respond to every lead instantly with done-for-you AI employees. We're growing fast and looking for a sharp, data-driven Lead Generation Specialist to keep our sales pipeline full of qualified US prospects.
Role Overview
As a Lead Generation Specialist, you will research, build, and qualify targeted lead lists of US service businesses, run outbound campaigns across email, LinkedIn, and SMS, and hand warm, qualified opportunities to our sales team. You'll work closely with sales and marketing to find out which industries, messages, and channels produce booked calls, and keep improving from there.
What We Offer
- Competitive salary plus performance-based incentives on booked meetings and closed deals.
- The chance to work with cutting-edge AI products used by real US businesses.
- A fast-growing team where good ideas get implemented quickly.
- Clear growth path toward Sales Development Lead or Account Executive roles.
- Learning and upskilling support in AI, sales, and automation.
Apply Here!
What you will do
- Research and identify ideal prospects in target verticals such as real estate, healthcare, home services, mortgage, legal, and coaching.
- Build and enrich lead lists using tools like Apollo, Clay, LinkedIn Sales Navigator, and Google Maps scraping, making sure contact data (emails, phone numbers, decision makers) is accurate and verified.
- Clean, deduplicate, and segment lead data before it enters campaigns or the CRM.
- Plan and run cold email, LinkedIn, and SMS outreach sequences, including writing and personalizing messages that match our brand voice.
- Monitor replies, qualify interest, handle first-level objections, and book discovery calls for the sales team.
- Keep all lead activity, statuses, and notes updated in the CRM (GoHighLevel).
- Track and report weekly on key metrics such as leads sourced, open rates, reply rates, meetings booked, and conversion by vertical.
- A/B test subject lines, messaging angles, and targeting to keep improving results.
- Maintain email deliverability best practices, including domain warm-up, sending limits, and list hygiene.
- Stay current on the US market, competitor offers, and AI automation trends so your outreach stays relevant.
What we are looking for
- 1 to 3 years of experience in lead generation, SDR, or outbound sales, ideally targeting the US market.
- Hands-on experience with prospecting and enrichment tools such as Apollo, Clay, LinkedIn Sales Navigator, or similar.
- Experience with cold email platforms (Instantly, Smartlead, Lemlist, or similar) and a working understanding of deliverability.
- Excellent written and spoken English, with the ability to write short, natural, persuasive messages for a US audience.
- Comfort working with spreadsheets and data (filtering, deduplication, formatting, basic formulas).
- Familiarity with a CRM, preferably GoHighLevel or HubSpot.
- Strong organization and attention to detail, with the ability to handle high volume without losing quality.
- Self-motivated and target-driven, comfortable owning weekly and monthly KPIs.
- Willingness to work hours that overlap with US business time.
Nice to Have
- Experience selling or prospecting for SaaS, AI, or marketing agency services.
- Knowledge of AI tools and automation platforms (Zapier, Make, n8n).
- Experience with web scraping tools like Apify.
- Background in copywriting or content for outbound campaigns.
Sound like you?
Applications are read by a person, not filtered by a keyword matcher.